Let's up-skill your product marketing
I'll help you expand your PMM capabilities
so you can capture and retain customers for your B2B SaaS product
As you move upmarket, product marketing comes with hurdles:
There's never enough time, teammates or the right skillsets, which can undermine your efforts.
Keeping you reactive while win rates, adoption [or internal influence] stagnates.
The solution is simple.
Work with me. A product marketing consultant.
And not just one of those product marketing consultants with only 3 to 5 years of experience helping you create a new messaging framework or positioning document.
I offer product marketing consulting services that will help you expand the impact of your existing (yes your existing) PMM capabilities.
Using my tailored guidance, skilled work, and versatile expertise, we can operationalize your way to more sales wins, a stickier product and a seat at the table.
Why should you use me as your product marketing consultant?
Hi. I'm Jona Youdeem.
In 10 plus years, I've strategized and executed on every nook and cranny of product marketing.
As a career practitioner, I have deep product marketing experience in product-led growth, sales-led growth and hybrid motions -- operating in hyperscale, mature, and growth B2B start-ups that targeted small and large businesses.
All of which reached & exceeded $100M ARR during my tenure.
The way we get this done:
| Milestones | Objective | Activities |
|---|---|---|
| You consider working with me | Help you expand your pmm capabilities | 1. Visit this website 2. Discovery call |
| We exchange context & assess | To help you pinpoint gaps where you need support | 1. You take a short quiz 2. We exchange context |
| We narrow into a few upksill areas | Figure out the skills we'll compliment or supplement | 1. You get a 'gaps' report 2. We prioritize ruthlessly |
| Tailored plan & execution | Align & act | 1. You get a support plan 2. I start working |
| Measure, report & repeat | Learn & optimize | 1. We pick 3 more areas 2. I start working |
Working with me is easy...
When you need Advice aka the Coaching option
~5 hrs/week
Pay monthly: $5000/mo
Contact for hourly rate
Best for guidance, advice & questions answered
Reviews, comments etc on external or internal docs
Coaching product marketers
Frameworks, templates and best practices
and more
When you need an Assist
~10 hrs/week
Pay monthly: $8000/mo
Contact for hourly rate
Best for expert execution on targeted initiatives.
Detailed program plans
Content for sales, d-gen etc
Message refreshes for assets
Targeted research
Process audits & remedies
and more
When you need a Partner
~20 hrs/week
Pay monthly: $12,000/mo
Contact for hourly rate
Best for hands-on support in multiple areas of PMM
Launch management end to end
Support for d-gen efforts
In depth research
Message or position overhaul
Creating or managing proces
Competitive programs
Enablement materials or programs
and more
FAQs
What dont you do?
Like most PMM consultants, I'm not a graphic designer or software engineer.
BUT I know people in multiple disciplines (with reasonable rates) if we need to supplement.
How long will our work take?
'Execution work' roughly 2 to 4 weeks
'Strategic work' roughly 1 to 3 monthsNeed research? Let's chat
Who should I bring along?
No more than 5.
A good rule of thumb
Bring a representation of your closest stakeholders
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